Google officially announced the YouTube Sponsored Videos as their new advertising program. This will enable all video creators to reach people  who are interested in their content, products, or services with their relevant videos. You can find the YouTube Sponsored Videos on the Promoted Videos section at the YouTube website.

Basically the Sponsored Videos works based on the keywords you set when uploading your videos as Sponsored Videos. When people search videos on YouTube using one of your keywords, your sponsored video will be displayed alongside the search results. This Sponsored Videos program priced on a cost-per-click basis. You can set the CPC price of your video as you want as well as your budget for daily to monthly so you can control your advertising cost. You can find the short description about this program on the video below.

Now Google has found way to monetize their YouTube service. The next thing to wait is how this service will benefit to publishers as well.

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